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Offline ChristianTopic starter
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« on: August 24, 2009, 02:12:32 pm »
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I'm seeking advice and input from all of our members:

I have been able to establish an advertising deal with several US and Canadian manufacturers / retailers. The deal is that those companies receive free advertisement on THunting.com and in exchange add a THUnting.con information brochure to all of their orders.

Thsi way bother parties benefit: New customers are refered to their website through the advertisment on THunting.com and customer are being refered to our website by distributing our information brochure.

I have used this deal with great success in Germany for my German lnaguage based treasure hunting message boards.

I'm attaching both front and back side of the German brochure with this postings. (The slogan translates to: This wouldn't have happened with detektorforum.de! A site by treasure hunters for treasure hunters ... The backside gives information about the website that is what it has to offer etc. Also there are some finds from the members)

Now my question is:

What are your suggestions what the THunting.com brochure should look like? Any thoughts and suggestions are most welcome!

Remember: It will have to address to a large and diverse group of users. That is people from all over the world and people with variying interests such as metal detecing, treasure hunting, shipwrecks, prospecting etc. ...

What slogan can you think off?

What could be on the front side? Something funny? A selection of finds? What do you think would be an eye catcher?

Also what do you think should be written on the back of the brochure? How would you describe this website in order to arouse people's interest.

Thank you all for your thoughts and suggestions!

Regards,

Christian

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Offline ChristianTopic starter
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« Reply #1 on: August 29, 2009, 04:25:13 pm »
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Bump - Any suggestions and feedback is highly appreciated. Thanks!

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Offline GoldDigger1950
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« Reply #2 on: August 29, 2009, 04:51:44 pm »
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I think that you are on the right track. This forum is absolutely the best in the world when it comes to attracting quality people to the site with the content alone. There are just so many people here who are willing to share their knowledge and discuss their finds that it keeps the users returning.

Unfortunately I can't read German. I can only say that the pictures of the treasure and finds on the reverse side are very attractive. Perhaps you could show a detectorist in profile against the sunset on the front instead of the rubbish bin. Or perhaps a wreck diver holding up a plate underwater.

I also see more and more women getting into the hobby. When I first started, this was almost exclusively a man's hobby. A woman holding her daily finds in her hand, smiling as she holds the coil of her detector over her shoulder would be a great cover shot.

Would it be possible to translate your brochure into English for us old sods who are just too old to learn another language?

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« Last Edit: August 29, 2009, 06:37:18 pm by GoldDigger1950 »
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It's all about that moment when metal that hasn't seen the light of day for generations frees itself from the soil and presents itself to me.
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http://www.goldgemandtreasure.com

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« Reply #3 on: August 29, 2009, 05:08:34 pm »
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Picture this :   On a nice background  .  A picture of a Gold Bar  ( a little to the left  )  underneeth this  ( a little to the right ) a Gold coin  . Underneeth this   ( a little to the left )  a Pull-tab  , and underneeth this  ( a little to the right )  a Rusted Nail .    The message should be  :  No matter what you find , you are invited to discuss it with your new family .    Regards  Cornelius

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Offline ChristianTopic starter
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« Reply #4 on: August 30, 2009, 08:02:03 am »
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Thanks for your feedback.

Here is a quick translation of the flyer.

--

Front:



This would NOT have happened with detektorforum.de ...


A forum by treasure hunters for treasure hunters!


Back:



We offer our members vivid discussions about all treasure hunting related matters:

- Information, tips & hints for Beginners to Pros
- Find identification of all kind (from ancient finds, to the middleages and recent times)
- Hints on hot detecting spots & research
- Historical information of all times
- Recommended reading and links
- Metal detector information for all brands, settings and hints
- Relics especially from WWI and WWII
- News and events
- Restoration and preservation information for your finds
- Information on famous treasures such as the Amber Room, Cocos Island and many others
- Tech Talk about all detecting methods from GPR to Magnetometers and Side Scan Sonar
- Underground-Systems and Mining

Moreover:


- Exclusibe Members Chat
- Big Download Areas with manuals, do-it-yourself projects and databases
- Free lotteries and competitions

... and much more! And it's all free!


The team and members of detektorforum.de are looking forward to mmeeting you.

So what are you wiating for? Register at ...

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www.detektorforum.de


--

Well, you have to keep in mind that a German community will have other interestes than an international or US based one.

Hence the text on the back side would need to be modified. Same goes for the front.

Here is my suggestion:

I would put the following on the front:

Split screen. One half would black & white. A hand with trash & junk finds. On the oder half a color picture of an assortment of great finds. Slogan somthing like:

Are you looking for treasure? (on the black & white part) ... then on the color part: Then come to THunting.com  Forums. THunting.com is where treasure is!

--

On the back side I would put a modified text. Here is an example (on the left I would place finds from our members):


Thanks for your feedback.

Here is a quick translation of the flyer.

--



We are an international treasure hunting and detecting community. People from all over the world participate in our user friendly forums and talk treasure:

- Information, tips & hints for Beginners to Pros
- Metal detector information for all brands, settings and hints
- Find identification of all kind (Coins, Relics, Jewellery etc)
- Restoration and preservation information for your finds
- Prospecting and Mining information
- Shipwrecks & Sunken Treasure Resources
- Information on famous treasures such as Cocos Island, the Beale Code, WWII Treasures, Lost Mines and many others
- Recommended reading and links
- The latest News and Events from the world of treasure hunting
- Tech Talk about Metal Detectors, GPR, Magnetometers and Side Scan Sonar etc.


Moreover:

- Exclusibe Members Chat
- Big Download Area with manuals, do-it-yourself projects and databases
- Free lotteries and competitions

... and much more! And it's all free!

The team and members of thunting.com are looking forward to meeting you.

So what are you waiting for? Register now at ...

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www.detektorforum.de


--

So what are your suggestions? Any feedback is much appreciated!

Thanks,

Christian

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Offline mikeK
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« Reply #5 on: August 30, 2009, 09:03:03 am »
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your on the right road christian,but dont for get we are international forum,like you said the german side has diffrent interests(im starting to enjoy the german forum),there are very few "international" forums,the british keep to them selfs and so do the Americans,thats fine,a uk detectorist dose not get a kick out of a barber dime,the same a US detectorist has nothing from a hammerd sixpence,International addvertising is a must,and dont for get we all use minelab,fisher c-scope ect,and the many other top brands,with out us they are nothing,we need them as they need us,its a great forum and I think its just a question of time,,that WE become number 1,christian your doing a great job and we are slowly getting there....mikek

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Offline ChristianTopic starter
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« Reply #6 on: August 30, 2009, 09:19:53 am »
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Hello Mike,

thanks for your feedback. You are very right in your observations!

So what do you think I should put the emphasis on and what do you think I might want to remove from the text? Is tehre anything missing you would add?

I have just arranged an advertizing deal with Kellyco and they will likely disribute 50.000 (!) of these flyers per year. Hence I think a good flyer really might help in getting more people to join us.

Best wishes,

Christian

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Offline mikeK
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« Reply #7 on: August 30, 2009, 10:01:49 am »
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what about joan allen electronics in the UK? I always buy from them,they are the largest supplyer in europe,also the british thunting magazines like searcher,,,let me think about it christian,maybe I will come up with some more ideas,no realy see what joan allen have to say,they are very helpful and professional....mike

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Offline ChristianTopic starter
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« Reply #8 on: August 30, 2009, 10:12:03 am »
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Thanks Mike, I hadn't known this UK retailer but they sure look huge! I've just sent out an eMail to them. Thanks!

To all: If you have any suggestions for the wording on the flyer please don't hesitate to write it down here. Thanks!

Best wishes,

Christian

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Offline mikeK
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« Reply #9 on: August 30, 2009, 10:34:54 am »
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and they are alot cheeper then most mainland europe dealers,(the week pound and lower VAT rate)and provide a repair service,,they are great to work with,,

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