Metal Detectors Are Over Priced but BY WHOM ???

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	Metal Detectors Are Over Priced but BY WHOM ??? « on: March 27, 2012, 09:03:48 pm »

The HONEST truth is YES, metal detectors are over priced straight from the MANUFACTURES. When we the dealers get them to sell the manufactures have already marked what we pay for them and its HIGH and they the Manufactures set the MSRP and its even HIGHER. I may get into trouble for this being a dealer but here goes, When you see dealers claiming 70 to 80 % off thats an out right lie. These dealers claiming that would have to mark up the product above the MSRP in order to give you 70 -80% off. It was that same lie I saw being advertised by a certain dealer I shall not say who, but rather I am sure everyone has seen the add, but thats what pissed me off and why I became a dealer. I wanted to be able to give fellow metal detectorist a TRUE DISCOUNT, so whats my mark up ? Whats the actual selling price from the manufacture ? Here it is in black and white, go to the classifieds section and look at my ad. Basically what Ive done is marked them up $100 and offered them for sale to you. The most expensive unit I put $200 mark up on it. The two basic beginner models I dont have listed are so high when I get them I cant even mark them up to be honest so if you want a coinmaster Im going ot give it to you at my cost plus shipping at its yours, enjoy my gift to you! Now heres the kicker, out of the mark up I have to pay freight charges and tax so am I really making anything, you do the math its easy to see I am not. But then that was not my plan, again I am just trying to give you real savings NOT inflated savings like others . So next time you want to know what the dealers cost is on a metal detector figure half the MSRP plus somewhere between $200 - $400 and thats what we get them for, except the begginer models like I said we dont make a dime off them.

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #1 on: March 28, 2012, 11:12:19 pm »

Sounds like you're in the wrong line of work, mate.

Do you have any idea how much it costs to design a new metal detector and bring it to market? Costs can be upwards of $60,000 just for one brand new, super sexy model.

Unlike other consumer electronics, that cost cannot be spread over a million buyers. The same price for developing a new phone, DVR or flat screen TV will be divided over a million customers or more making the engineering cost a mere few pennies. When a new model detector comes out, there might be 10,000 sold. Probably less.

Yet the design costs are equal. I know this for a fact. This isn't conjecture on my part. I am retired from electronic engineering with patents held in a dozen or more circuit designs that are currently used in metal detectors.

The "markup" is up to you to charge. The recovery cost for engineering is up to the manufacturer to charge. They also have to bear the marketing costs, advertising costs, promotional magazine costs (yes, those are not free) and the occasional comp of a working machine to a reviewer. Your analysis might be a tad over-simplistic. Without those manufacturers taking the risks and forking out the costs, we'd all still be using an old tube amplified BFO machine that gobbles batteries by the ton.

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #2 on: March 28, 2012, 11:26:38 pm »

Well of course developmental costs are high to bring the latest technologies to the market no one is saying they are not but what people are thinking is that the dealers are making a killing selling these and thats not true. The cost to the dealer is high which in turn is why the units cost so much to the customers. The simple fact is that when a dealer makes a sale his profit margin on that sale is not very high but in retail you dont make money off selling one unit in order to make money you must sell a large volume and it is in the volume of sales that adds up into profit.

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #3 on: March 28, 2012, 11:40:31 pm »

	Quote:	Posted by williamsingr
Well of course developmental costs are high to bring the latest technologies to the market no one is saying they are not but what people are thinking is that the dealers are making a killing selling these and thats not true. The cost to the dealer is high which in turn is why the units cost so much to the customers. The simple fact is that when a dealer makes a sale his profit margin on that sale is not very high but in retail you dont make money off selling one unit in order to make money you must sell a large volume and it is in the volume of sales that adds up into profit.

High volume of sales is not going to happen until all the small time, back-room sellers give it up. Retail is a sorry way to make a living unless you are a pawn broker. Take a metal detector in to one and the guy will tell you that it's not worth more than $20.00. A week later, you'll hear him telling a prospect that it's worth $400.00 because they sell for $895.00 retail!

The sale of services has the highest markup ever. Engineering services start at $200.00 per hour these days and can go much higher if you need multiple disciplines of design engineers on a project.

Look, I know you mean well but I don't see too many here blaming the retailer for high prices. What I see are people complaining that $10.00 worth of components in a box with a coil costs too much. Those same guys want to build a copy of a successful commercial detector and actually come here looking for schematics or kits for them. No kidding.

I also took the opportunity to explain things as they really are to EVERYONE here, not just you. This isn't private e-mail. It's a public forum and you have lots of people reading this thread who have no idea how or why a retail price is chosen. I, for one, am very glad that the best models of detectors DON'T sell to a million consumers. Imagine how crowded your favorite spots would be if there were that many buying them? But if they did buy that many, the retail price would eventually drop to a fraction of what it is now.

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #4 on: March 28, 2012, 11:46:24 pm »

I can think of one manufacturer that thinks there machine is worth a bunch more then they really are.

They do make one of the best gold machines out there but there marketing sucks.

Dropping support on machines less then 10 years old, Painting Circuit Boards, Grinding off Part ID's so your unable to repair the Machine you paid Top Dollar for.

As a consumer, I expect to be able to repair a car, washing machine and yes a Detector too.

Hell, some of there machines are the same price as a kick but used truck.

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #5 on: March 28, 2012, 11:52:35 pm »

	Quote:	Posted by homefire
I can think of one manufacturer that thinks there machine is worth a bunch more then they really are. They do make one of the best gold machines out there but there marketing sucks. Dropping support on machines less then 10 years old, Painting Circuit Boards, Grinding off Part ID's so your unable to repair the Machine you paid Top Dollar for. As a consumer, I expect to be able to repair a car, washing machine and yes a Detector too. Hell, some of there machines are the same price as a kick but used truck.

Do you own one of these machines?

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #6 on: March 29, 2012, 12:09:11 am »

Nope and Never will because of there Practices.

I pay attention to what other people have gone through and wish not to go there my self.

I can understand the need to keep proprietary secrets and all.

I can understand the need to protect ones workings and systems but the consumer has the rights to get the bang out of there $ too!

This company acts like your just Renting the machine. With set time life, they think your going to just keep shelling out.

Hell, maybe the should just do a lease program?

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #7 on: March 29, 2012, 12:16:40 am »

	Quote:	Posted by homefire
Nope and Never will because of there Practices.

So you don't know that this has ever been done and you feel free to complain about something that hasn't happened.

In my experience as an engineer, I have seen parts with numbers created by a manufacturer applied to standard parts that were supplied blank. Mil-Spec did that for years. Sanding off a part number or coating it with epoxy isn't meant to foil repairs. It stops the jerks of the world from making a clone of something. Even if the part numbers were there, most people wouldn't be able to repair their own gear anyway.

Homie, a manufacturer who forks out the dough to design and manufacture an item only owes you a functioning item that works to the limit of the warranty. There is no assumption that it will work for the rest of your life. Except for Tesoro.

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #8 on: March 29, 2012, 12:22:09 am »

And thats a shame and leads to inadequate products that break down or worse yet break down right after the warranty is up. things should be made to last and not just last for a little while forcing the customer to keep buying new products and if more pride was taken when making a product and not the underlying overwhelming capitalistic greed for the dollar this whole country would be in a better place

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	Re: Metal Detectors Are Over Priced but BY WHOM ??? « Reply #9 on: March 29, 2012, 12:36:02 am »

"So you don't know that this has ever been done and you feel free to complain about something that hasn't happened."

Yes I know this is done! Yes I have worked on these machines, Yes I have made the Dead Alive again. Only Determination and being pissed off got me through it.

I will never buy there best of the best gold machines if I had the money because of there shenanigans.

They can make the best machine in the world. Keep there little game going on. I will just keep plugging on building the Next best machine and not have to deal with there game.

Ok, I'm NOT the normal consumer.

I like what I pay for.

Posted on: March 29, 2012, 12:32:42 AM

Socialistic is not the game. Making Money is.

But if you treat the customer better you stand more chance to make more. Cool

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